On October 25, Visitbrussels, in collaboration with Wallonie-Bruxelles Tourism, Leon Restaurant, Magritte Museum and Brussels Centre for Fashion and Design, held a breakfast meeting in Beijing to promote Brussels as a business, conference, meeting and tourist destination.

Held at Beijing International Trade Hotel, 30 guests from all Beijing’s major travel agencies and 7 representatives from the media were welcomed to the meeting, which was themed “Belgium: one country, three regions”, by Belgian ministers Benoit Cerexhe and Van Raes.  In their speeches, the two ministers outlined Belgium and its capital city, Brussels, and highlighted their hope that Brussels would become the next hot destination for Chinese tourists.

Astronaut assisted Visitbrussels and its partners with the organisation of the event.  They invited targeted guests, produced promotional materials such as translated brochures, created business cards for the hosts and ensured the entire event was on-brand.